Katalog der Deutschen Nationalbibliothek

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Servicezeiten in Frankfurt am Main ab 1. Dezember 2025: Montag bis Freitag 9–18 Uhr und Samstag 10–16 Uhr
Service hours in Frankfurt am Main from 1 December 2025: Monday to Friday 9:00-18:00 and Saturday 10:00-16:00

Wegen Wartungsarbeiten ist vom 12. bis 14. Januar 2026 der Museumslesesaal, sowie vom 14. bis 16. Januar 2026 der Musiklesesaal geschlossen. // Due to maintenance work the museum reading room will be closed from 12 to 14 January 2026 and the music reading room from 14 to 16 January 2026.

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231 - 240 von 240

	231	An international perspectiveon luxury brand and country-of-origin effect Enthalten in The journal of brand management Bd. 16, 7.5.2009, Nr. 5-6, date:3.2009: 323-337
	232	Brand Heritage and its Impact on Corporate Reputation: Corporate Roots as a Vision for the Future Enthalten in Corporate reputation review Bd. 16, 23.7.2013, Nr. 3, date:8.2013: 187-205
	233	Creating Multi-Sensory Experiences in Luxury Marketing Enthalten in Marketing Review St. Gallen Bd. 30, 13.12.2013, Nr. 6, date:12.2013: 60-69
	234	Future Research Directions Based on a Critical Assessment of Reputation Management in Practice: A German Perspective Enthalten in Corporate reputation review Bd. 20, 3.10.2017, Nr. 3-4, date:11.2017: 217-223
	235	Luxury consumption in the trade-off between genuine and counterfeit goods: What are the consumers’ underlying motives and value-based drivers? Enthalten in The journal of brand management Bd. 19, 2.3.2012, Nr. 7, date:5.2012: 544-566
	236	The future of brand and brand management – Some provocative propositions from a more methodological perspective Enthalten in The journal of brand management Bd. 21, 2.1.2015, Nr. 9, date:12.2014: 743-757
	237	The importance of brand heritage as a key performance driver in marketing management Enthalten in The journal of brand management Bd. 19, 20.5.2011, Nr. 3, date:12.2011: 182-194
	238	The Reputation Community Enthalten in Corporate reputation review Bd. 20, 13.11.2017, Nr. 3-4, date:11.2017: 159-160
	239	Unleashing the power of luxury: Antecedents of luxury brand perception and effects on luxury brand strength Enthalten in The journal of brand management Bd. 20, 16.8.2013, Nr. 8, date:9.2013: 705-715
	240	Wiedmann, Klaus-Peter 1952- / Wirtschaftswissenschaftler